Skip to main content Skip to main content

Welcome to a new era of ad tech

Flashtalking + Innovid =

Innovid Logo
Learn more
X
Flashtalking Logo
Search
Solutions
Solutions
AI
Creative Personalization
Social
Ad Serving
Audience & Identity
Creative Intelligence
Verification
Partners
Platform
Platform
Create: Design & Build
Automate: Version & Feeds
Activate: Distribute & Traffic
Iterate: Learn & Optimize
Industries
Industries
Automotive
CPG
Financial Services
Retail
Sports Betting
Travel
Video Gaming
Resources
Resources
Creative Showcase
Reports
Events
Blog
Press Releases
Press Coverage
About
About
Diversity, equity, and inclusion
Careers
Contact Us
Newsletter
Support
Support
Help Center
Ad Server Migration
Flashtalking Training
Creative Production Services
Strategic Planning Workshops
Contact Us
Log in to Innovid
Home
Solutions
Solutions
Innovid unleashes the power of creative in advertising with AI.
AI
Better business outcomes powered by AI
Creative Personalization
Real-time relevancy at scale across social, open web, and CTV
Social
Advanced automation in a unified platform
Ad Serving
Independent, unbiased delivery across open web and CTV
Audience & Identity
Cookieless measurement and personalization
Creative Intelligence
Insights connecting content and performance
Verification
Holistic brand protection
Partners
Integrations across the ecosystem
Platform
Platform
Innovid connects the silos across teams, processes, and technology.
Create: Design & Build
Make it beautiful. Creative Tools
Automate: Version & Feeds
Make it scale. Creative Versioning Creative Labels
Activate: Distribute & Traffic
Make it connect. SocialOpen Web & CTV
Iterate: Learn & Optimize
Make it better.Operational Dashboards & Reporting
Industries
Industries
We build trusted partnerships with global advertisers through our deep industry expertise.
Automotive
CPG
Financial Services
Retail
Sports Betting
Travel
Video Gaming
Resources
Resources
Catch up on the latest events, announcements, and thought leadership from the Innovid team.
Creative Showcase
Best-in-class omnichannel executions and client success stories
Reports
Industry trends and best practices
Events
Upcoming engagements and featured recordings
Blog
Insights and thought leadership from our team
Press Releases
Official company announcements
Press Coverage
Industry publications featuring Innovid
About
About
Innovid is part of Mediaocean, the foundational partner for omnichannel advertising.
Diversity, equity, and inclusion
Diversity of thought and experience makes us stronger.
Careers
Explore open roles and discover how we bring our passion to work every day.
Newsletter
Keep up-to-date with news, industry trends, events, and more.
Contact Us
We want to hear from you!
Support
Support
As your trusted partner, count on us for strategic and creative services, platform certification, and more.
Help Center
Task-level eLearning, articles, on-demand webinars, and technical content
Ad Server Migration
Seamless migration process back by our experienced client solutions teams
Innovid Training
Self-paced credential programs and instructor-led training
Creative Production Services
Creative expertise from our team of designers and producers
Strategic Planning Workshops
Collaborative sessions to strategize across brand, creative, and media teams
Contact us
  • Meet The Female Leaders Of Flashtalking (Pt. III)

    Flashtalking
    11 Mar 2020
    Flashtalking
    11 Mar 2020
    In Part III of this series, we’ve returned with insights and inspiration from female leaders in the UK, Singapore and US.

This International Women’s Day, we’re celebrating the female leadership that has contributed to Flashtalking’s success across the globe. We’ve returned with a third round of insight to share from our leading ladies about their lives, careers and passions.

 

Shirley_Headshots_Circle-01.png

SHIRLEY SMITH
SALES DIRECTOR, UK

Is there a female figure in your life who has particularly inspired you? If so, why? What about her inspired you?

I’ve been working in digital media for 20 years, both as a mother and a grandmother. And through the years, I’ve had numerous incredible women who have inspired me as a mother, a grandmother and a career-oriented individual. In particular, the Digital Leading Ladies have impressed on me some of my most fundamental values. They’re a group of women who encourage learning and teaching amongst professional women. They taught me something I live by each and every day: to always pay it forward. Whether it’s kindness, knowledge, or advice, I strive to pass it on and pay it forward.

 

What advice would you give to young women who aspire to leadership roles in the tech industry?

My thoughts go out to all the single mums out there. As a single mum who has built a successful career whilst navigating the ups and downs of motherhood for years, I understand how difficult it can be to juggle it all and how discouraging it can be at times. But if there are any single mums out there working towards their career goals and need advice or encouragement of any kind, I’m here, happy to chat, and happy to pay it forward.

image-asset (3).png

ALLYSON HUISKAMP
VP SALES, MIDWEST

Is there a female figure in your life who has particularly inspired you? If so, why? What about her inspired you?

Throughout my career, no matter how junior or senior I’ve been, I’ve been incredibly lucky to always have numerous female coworkers to look toward for inspiration. But the first working woman that inspired me was my mom. She has worked throughout my entire life, and inspired me with her drive and ambition. She strove to not only take care of our family but also better herself, further her career and grow her knowledge by going back to get her Masters in Education when my brother and I were quite young—all while ensuring that her family at home, colleagues at work and everyone around her continued to feel supported. That inspires me every day.

 

What is one thing about yourself or your achievements that you're most proud of?

My confidence in myself and my abilities at work have helped me be heard. When I’m actively participating and engaged at work, I feel like an important part of the team which has driven me to work harder. Everyone has self-doubt, but in the work place especially I try to speak with confidence. Because when I have a strong, competent point of view I won’t let doubts or worry of judgement get in my way.

Chloe_Rees_Circle-01.png

CHLOE REES
ACCOUNT DIRECTOR, SINGAPORE

What is one thing about yourself or your achievements that you're most proud of? 

My tenacity and ability to handle ambiguity. These are skills I’ve honed over the past couple years working in a rapid growth region like APAC where often you’re speaking about an opportunity or initiative for the first time. This means you have to trust your gut instinct on how to overcome barriers. There is rarely a “rule book” or past example you can refer to as a guide.

 

 

What advice would you give to young women who aspire to leadership roles in the tech industry?

As is often quoted: “It takes 10 years to become an overnight success.” It can be disheartening to see peers rise around you and become easy to think that you never get your chance to shine, but always remember that sustained hard work reaps rewards.

That being said, no one is as invested in your career as you are (or maybe your mum). Profile building is incredibly important. Make sure you make your career goals known to key stakeholders and put your hand up for profile-building opportunities. If no one knows about your aspiration and determination, the opportunities may not find you.

For more inspiration from the women of Flashtalking, read Part I and Part II of this series!

Schedule a demo with Innovid

CONTACT US
logo
Solutions
AI
Creative Personalization
Social
Ad Serving
Audience & Identity
Creative Intelligence
Verification
Partners
Platform
Create
Automate
Activate
Iterate
Industries
Automotive
CPG
Financial Services
Retail
Sports Betting
Travel
Video Gaming
Resources
Creative Showcase
Reports
Events
Blog
Press Releases
Press Coverage
About
DE&I
Careers
Newsletter
Contact us
Support
Help Center
Ad Server Migration
Training
Creative Production
Workshops
Solutions   
Solutions
AI
Creative Personalization
Social
Ad Serving
Audience & Identity
Creative Intelligence
Verification
Partners
Platform   
Platform
Create
Automate
Activate
Iterate
Industries   
Industries
Automotive
CPG
Financial Services
Retail
Sports Betting
Travel
Video Gaming
Resources   
Resources
Creative Showcase
Reports
Events
Blog
Press Releases
Press Coverage
About   
About
DE&I
Careers
Newsletter
Contact us
Support   
Support
Help Center
Ad Server Migration
Training
Creative Production
Workshops
Youtube Icon
Privacy Policy
Your Privacy Choices
Modern Slavery Policy
Opt-Out
Publisher Certification
Submit Vulnerability Report or Bug
Terms and Conditions
©2025   Mediaocean