Skip to main content Skip to main content
Flashtalking Logo
Search
Solutions
Solutions
Creative Personalization
Social
Ad Serving
Audience & Identity
Creative Intelligence
Verification
Partners
Platform
Platform
Create: Design & Build
Automate: Version & Feeds
Activate: Distribute & Traffic
Iterate: Learn & Optimize
Industries
Industries
Automotive
CPG
Financial Services
Retail
Sports Betting
Travel
Video Gaming
Resources
Resources
Creative Showcase
Reports
Events
Blog
Press Releases
Press Coverage
About
About
Diversity, equity, and inclusion
Careers
Contact Us
Newsletter
Support
Support
Help Center
Flashtalking Training
Strategic Planning Workshops
Contact Us
Log in to Flashtalking
Home
Solutions
Solutions
Flashtalking unleashes the power of creative to make media work better.
Creative Personalization
Real-time relevancy at scale across social, open web, and CTV
Social
Advanced automation in a unified platform
Ad Serving
Independent, unbiased delivery across open web and CTV
Audience & Identity
Cookieless measurement and personalization
Creative Intelligence
Insights connecting content and performance
Verification
Holistic brand protection
Partners
Integrations across the ecosystem
Platform
Platform
Flashtalking connects the silos across teams, processes, and technology.
Create: Design & Build
Make it beautiful. Creative Tools
Automate: Version & Feeds
Make it scale. Creative Versioning Creative Labels
Activate: Distribute & Traffic
Make it connect. SocialOpen Web & CTV
Iterate: Learn & Optimize
Make it better.Operational Dashboards & Reporting
Industries
Industries
We build trusted partnerships with global advertisers through our deep industry expertise.
Automotive
CPG
Financial Services
Retail
Sports Betting
Travel
Video Gaming
Resources
Resources
Catch up on the latest events, announcements, and thought leadership from the Flashtalking team.
Creative Showcase
Best-in-class omnichannel executions and client success stories
Reports
Industry trends and best practices
Events
Upcoming engagements and featured recordings
Blog
Insights and thought leadership from our team
Press Releases
Official company announcements
Press Coverage
Industry publications featuring Flashtalking
About
About
Flashtalking is part of Mediaocean, the mission-critical platform for omnichannel advertising.
Diversity, equity, and inclusion
Diversity of thought and experience makes us stronger.
Careers
Explore open roles and discover how we bring our passion to work every day.
Newsletter
Keep up-to-date with news, industry trends, events, and more.
Contact Us
We want to hear from you!
Support
Support
As your trusted partner, count on us for strategic and creative services, platform certification, and more.
Help Center
Task-level eLearning, articles, on-demand webinars, and technical content
Flashtalking Training
Self-paced credential programs and instructor-led training
Strategic Planning Workshops
Collaborative sessions to strategize across brand, creative, and media teams
Contact us

Publisher Certification

Drop us a note

General Inquiries

Please direct any issues with tags, live ads, or trafficking questions to your account team or email us at TrafficUS@flashtalking.com.
Send inquiry

Publisher Certification

Interested in certifying Flashtalking Tags for your site? Please contact us our certifications team at USCertifications@flashtalking.com.
Request certification

Publisher Reporting

Logging in

To build reports, first log into Campaign Manager Reports in the Flashtalking platform with your username and password.

Flashtalking login

 

Once you’re logged into Campaign Manager Reports, you will be directed to the main screen where you can click on Create Report to begin.

Create report

Publisher reporting

In the first section of the Customer Reports > New Template page, you can set the report properties as in the following:

  • Template Title: this is required to save the report
  • Report Type: Summary, Daily, or Transaction
  • File Type: CSV or XLSV
  • Date Range: Date Range of the report
Reporting

Report content

The second section of the page defines the content of the report.

  • Advertisers: You can select all the advertisers listed or individual advertisers
  • Campaigns: Once you select the advertiser(s), you can select/unselect on a campaign level

 

Filters: You can filter even further by content category, creative, creative group or placement

Content

The third section is where you define the columns and groupings for your report.

  • Levels: Defines the granularity to your report. You can select from an array of options like Media Buyer, Advertiser, Campaign, and so on.
  • Metrics: Brings up a menu to select from Impression, Click, Video, Interaction and Information Select each option to bring up options under each section
  • Spotlights: If you have Spotlights set up, you can select them here
  • Spotlight Metrics: Spotlight-specific metrics section
Columns grouping

The last section on the page is the Scheduling section. Here you can schedule the frequency of the report and define a start and end date.

Scheduling

You can also add the recipients to receive the reports automatically. Once you finish creating your report, you can “Save” your report and it will generate a report based on the start date or you can “Save and Run Once”, which will save your report template and run the report you created.

Note: If you need information about setting up a FTP Connection, please reach out to your Flashtalking contact.


Auto-refresh

“Auto-Refresh” is a general term for ad technology that initiates a new request for an ad impression to be served without the requirement of a new page load. An Auto-Refresh impression might occur in the context of say a live-updating stock-ticker or sports scoreboard, or it could be triggered by time, some kind of user-interaction/activity, or through other programming. If you use Auto-Refresh ad technology, and the total number of impressions triggered by Auto-Refresh is material (>5%), we can discuss implementing the capability to provide a segregated count of such impressions in our reporting. If this applies to you, and you would be able to provide Flashtalking with such a signal, say as a parameter on the ad call, please contact us to discuss implementation.


Traffic sources

In the MRC's latest Invalid Traffic Standards, measurement vendors are expected to collect and report on publishers' traffic sources, and specifically whether any traffic is paid or acquired. We encourage publishers to support an MRC industry standard for communicating traffic sources.

Schedule a demo with Flashtalking

CONTACT US
logo
Solutions
Creative Personalization
Social
Ad Serving
Audience & Identity
Creative Intelligence
Verification
Partners
Platform
Create
Automate
Activate
Iterate
Industries
Automotive
CPG
Financial Services
Retail
Sports Betting
Travel
Video Gaming
Resources
Creative Showcase
Reports
Events
Blog
Press Releases
Press Coverage
About
DE&I
Careers
Newsletter
Contact us
Support
Help Center
Training
Workshops
Solutions   
Solutions
Creative Personalization
Social
Ad Serving
Audience & Identity
Creative Intelligence
Verification
Partners
Platform   
Platform
Create
Automate
Activate
Iterate
Industries   
Industries
Automotive
CPG
Financial Services
Retail
Sports Betting
Travel
Video Gaming
Resources   
Resources
Creative Showcase
Reports
Events
Blog
Press Releases
Press Coverage
About   
About
DE&I
Careers
Newsletter
Contact us
Support   
Support
Help Center
Training
Workshops
Privacy Policy
Your Privacy Choices
Modern Slavery Policy
Opt-Out
Publisher Certification
Submit Vulnerability Report or Bug
©2023 Flashtalking