The transition to electric vehicles (EVs) in the U.S. is not merely a trend but a shift in the automotive landscape that reflects changing consumer preferences and market dynamics.
As advertisers prepare for negotiations in this year's upfronts, one thing is clear: efficiency is no longer a nice-to-have–it’s a must.
Learn about why influencer-generated content (IGC) has become a cornerstone of effective social advertising.
Zvika Netter highlights how the combination of Innovid and Flashtalking ushers in a transformative era for ad tech.
Learn how automotive advertisers can overcome the limitations of cookies to deliver effective personalized experiences.
