INDEPENDENT,
UNBIASED MEASUREMENT
Advertisers rely on their ad server as the source of truth in the pursuit to verify and measure delivery and performance of media and creative. It’s the platform that aggregates and unifies data to connect customers, media and creative. Flashtalking is the leading independent global ad server for advertisers who value control of their data and wish to separate media sales from delivery and measurement. We’re leading the charge for open, integrated ad stacks that minimize friction between your ad tech ecosystem partners while eliminating conflicts of interest. Flashtalking enables advertisers to realize the promise of data-driven messaging while maintaining flexibility, independence and data ownership.
FULL TRANSPARENCY
Flashtalking provides advertisers with privacy-compliant, user-level data for every impression and interaction—not data locked within a walled garden.
NO MEDIA-BUYING CONFLICT
We deliver unbiased, independent data measurement without media-buying conflicts.
ACCREDITED & SECURE
Flashtalking’s ad server is MRC-accredited, SOC2 secure, and GDPR- and CCPA-compliant.
Manage Sophisticated, HIGH-SCALE CAMPAIGNS with ease and speed
Flashtalking’s Campaign Manager is built to scale and integrate with your advertising technology stack. Recently re-envisioned with a simple to use and efficient self-service interface, Campaign Manager is leading independent ad serving platform.
FAST & EFFICIENT
The new interface is optimized to be more friendly, customizable and efficient than any other ad serving platform.
INDEPENDENT, TRANSPARENT & ACCURATE
Take ownership of your data with independent, MRC-accredited measurement. Choose your partners and approach to analyze reach, frequency and attribution.
FULLY SUPPORTED
Quickly get up to speed with our comprehensive knowledge base, training programs and expert support teams.
INTEGRATED & api-ready
Flashtalking believes advertisers should have the freedom to choose their ad tech partners. We’re leading the charge for open, integrated ad stacks that minimize friction within the ad tech ecosystem. Flashtalking’s ad serving platform is fully integrated with all leading ad tech partners and offers extensive APIs to connect with your preferred DMPs, DSPs, planning systems, identity providers and measurement partners.
UNPARALLELED SERVICE & SUPPORT
global
expertise
Our regional experts span the globe for full coverage and support of major advertisers
Best-in-class
training
Flashtalking Certification offers learning plans tailored to your team’s needs
24/7
help center
Your online resource for training videos, FAQs, how-to guides, and best practices
award-winning
team
Two-time consecutive winner of IPA Media Owner’s best Ad:tech Supplier
Switch to flashtalking
We make the transition simple with a comprehensive, phased transition plan and a dedicated Onboarding Team. Each advertiser’s customized transition plan emphasizes active communication between key parties, full transfer and organization of knowledge, and a clear, deliberate implementation process. Best of all, we’ll have your campaign up and running in weeks, not months. Let’s get started today!
- Scoping Document (SOW)
- Responsibility Matrix (RACI)
- Primary Ad Serving Checklist
- Primary Ad Serving Migration Guide
- Flashtalking's Intro to Ad Serving Course
- Flashtalking Campus Certification Program
- Video Training Lessons
- Flashtalking Dictionary of Key Terms
- Pixel Manager Tool
- Flashtalking's OneTag
- Spotlights
- Third Party Tracking
- Segments (optional)
- Getting Started with Creative Manager
- Ad Studio
- Creating and Editing Decision Trees
- Uploading VAST Creatives
- The Flashtalking API
- Asset Delivery Guide
- How to Create 1x1 Tracking Pixels
- How to Create & Edit Placements
- Job Aid: How Trackers Tie Back to Flashtalking Reporting
- Partner Help Resources
- Flashtalking Operating Model for Personalization
- Getting Started with Reports
- Reporting Metrics Glossary
- Reports Overview Articles
- Log Extracts Schema
- Flashtalking Help Desk
- QA Checklist
- Reports Overview Guide
- Reporting Metrics Glossary
- Troubleshooting Discrepancies
- Post-Launch QA Checklist