Holistic brand protection
In 2022 CTV alone saw a 69% global increase in ad fraud according to eMarketer, meaning brands are at risk of wasting valuable ad dollars on inflated impressions and inaccurate reporting metrics. As ad fraud sophistication advances, nascent, high-CPM digital channels like CTV and OTT are particularly vulnerable. As the leading independent global ad server, Flashtalking is uniquely positioned to be the trusted, objective third-party evaluator of media quality on behalf of advertisers. Leverage our suite of actionable verification services to build inventory quality across desktop, mobile web, in-app, and most importantly, CTV/OTT.
Use Flashtalking as your trusted, objective third-party evaluator of inventory quality.
MRC accreditation in OTT
With Protected Media, Flashtalking is the only independent ad server accredited for sophisticated invalid traffic (IVT) detection and filtration in the OTT space. We fill a critical gap for advertisers who have charged ahead into this space, but now would like to implement the necessary verification safeguards.
Complete suite of verification tools
Maximize the impact of your digital media with our global suite of sophisticated IVT detection and viewability capabilities—with brand safety to come—across Desktop, Mobile Web, In-App, and CTV/OTT.
Simplify your ad tech stack.
Operational efficiency
Accelerate speed-to-market and reduce trafficking errors by automating the verification workflow.
Business simplification
Achieve cost efficiencies and reduce the administrative burden of managing multiple vendor relationships by bundling verification services with global ad serving.
Generate more actionable reporting.
Custom verification metrics
Configure customized reporting dashboards with your own specific verification metrics, or Flashtalking can provide you with customized verification reporting to support your KPIs.
Use Flashtalking as your trusted, objective third-party evaluator of inventory quality.
MRC accreditation in OTT
With Protected Media, Flashtalking is the only independent ad server accredited for sophisticated invalid traffic (IVT) detection and filtration in the OTT space. We fill a critical gap for advertisers who have charged ahead into this space, but now would like to implement the necessary verification safeguards.
Complete suite of verification tools
Maximize the impact of your digital media with our global suite of sophisticated IVT detection and viewability capabilities—with brand safety to come—across Desktop, Mobile Web, In-App, and CTV/OTT.
Simplify your ad tech stack.
Operational efficiency
Accelerate speed-to-market and reduce trafficking errors by automating the verification workflow.
Business simplification
Achieve cost efficiencies and reduce the administrative burden of managing multiple vendor relationships by bundling verification services with global ad serving.
Generate more actionable reporting.
Custom verification metrics
Configure customized reporting dashboards with your own specific verification metrics, or Flashtalking can provide you with customized verification reporting to support your KPIs.
Ready to streamline your verification solution?
Dive into Flashtalking's holistic brand protection technology and simplify your ad tech stack.
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