Overview

 

Flashtalking and its subsidiaries and affiliated companies (“Flashtalking,” “we” or “us”) provides an interactive advertising technology that delivers advertisements on behalf of advertisers and allows them to serve ads that are personalized to users’ interests and to understand how users respond to their ads (the “Services”). Our Services allow brands to serve ads that are more likely to be of interest and value to users of the internet and mobile apps.

As the industry’s leading independent provider of creative delivery, media measurement and advertising effectiveness, we do not collect or process directly-identifiable information, such as a person’s name and email address, or hold sensitive data of any sort. Nor do we buy or sell media, or broker consumer profiles or audiences.

Our products and policies limit our collection and use of personal data to online identifiers such as IP addresses, cookie IDs and device IDs, which we use for fraud detection, engagement analysis, and advertising delivery and evaluation activities that are at the core of our business. Flashtalking may also use a cookie-less approach called fTrack to identify devices. While this technology looks at a number of signals, it does not collect any private or sensitive data from a user’s device and fully respects users’ opt-out and privacy instructions – even if a user deletes their cookies. Learn more about Flashtalking’s use of data in our Privacy Policy.


 
 

Your Choices

 

Users can easily opt-out of tailored advertising and all tracking (cookie-based and cookie-less) through our website, or industry opt-out sites in the US and Europe. Furthermore, Flashtalking is audited annually and monitored continually by the NAI for compliance with their industry-leading privacy guidelines.

Opting out of Interest-Based Advertising

You may opt out of receiving personalized advertisements:

When you opt out, we will set a cookie on your browser that tells us not to use your web browsing activity to serve ads that are targeted to your interests. If you use multiple devices and/or multiple browsers, you need to opt out on each device and browser you use.

Please note that even after you have opted out, you will still see ads provided by Flashtalking, but these ads will not be personalized based on the sites you visit. Note also that if you clear your cookies, you will need to opt out again.

For information about interest-based ads, or to opt out of having your web browsing information used for interest-based advertising purposes by companies that participate in the Digital Adverting Alliance, please visit http://www.aboutads.info/consumers/ or http://www.networkadvertising.org/choices. European users can visit http://www.youronlinechoices.com to learn how to opt out of having their data used for online behavioral advertising by European Interactive Digital Advertising Alliance (EDAA) member companies.


Location Information

You can stop the collection of location information at any time by changing the preferences on your mobile device.

You may opt out of receiving promotional emails from Flashtalking by following the instructions in those emails or by emailing us at privacy@flashtalking.com. If you opt out, we may still send you non-promotional communications, such as those about your account or our ongoing business relations.