The day-long event featured a panel where Georgia Brammer, Managing Director of Flashtalking APAC, presented her thoughts on the intersection of data and creativity.
Grant Parker, President of Flashtalking, emphasizes that the strategies developed for a cookie-less future remain crucial for omnichannel advertising.
Grant Parker, President of Flashtalking, weighs in on how Flashtalking's work towards a cookieless future will still be relevant in omnichannel advertising, even as cookie policies change.
Grant Parker, President of Flashtalking, comments on how Flashtalking's work towards a cookieless future will still be relevant in omnichannel advertising, even with Google's change in cookie regulation.
Read Simone Thorne's take on how the Digital Markets Act creates a need for marketers to find innovative solutions and independent tools like Flashtalking to manage future-forward campaigns.
President of Flashtalking, Grant Parker, highlights a pivotal shift in GenAI from initial hype to substantial impact.
The Digital Markets Act represents the EU’s response to the dominance of big tech companies.