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Innovid unleashes the power of creative in advertising with AI.
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  • 2024 Gartner® Report: Use AI to Increase Digital Advertising Efficiency and Impact

    Access the report

Discover how artificial intelligence (AI) is revolutionizing the world of digital advertising in the latest Gartner report. From planning to measurement, AI is streamlining marketing processes and driving impactful results. The Gartner research highlights the potential of generative AI (GenAI) and its applications in advertising and marketing.

With AI-powered tools, advertisers can:

  • Overcome human limitations in campaign and channel management
  • Eliminate bottlenecks in creative execution
  • Enhance audience targeting amidst privacy constraints and cookie deprecation


Mediaocean is mentioned in the report. Watch this short video to learn more about Flashtalking AI. 

Don't miss out on the opportunity to increase your digital advertising efficiency and impact. Unlock the potential of AI in digital advertising with Gartner. Download the complimentary report now.

Access the report

Fill out the form to access the report.

By submitting this form, you consent to the use of your data for marketing, as described in our Privacy Policy. You can withdraw your consent or exercise your data rights at any time by contacting us.

 

Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Gartner, Use AI to Increase Digital Advertising Efficiency and Impact 5 January 2024, By Mike Froggatt

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

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